A sophisticated boutique hotel located on the western side of Sydney’s CBD beside iconic Darling Harbour, and up-and-coming cultural and commercial hub, Barangaroo. We’ve created a brand identity that captures West Hotel’s celebration of nature which features throughout the hotel design and lush foyer oasis.

Brand Strategy

Brand Creation

Illustration

Website

We commissioned local fine artist Heidi Willis to paint the striking rare white Waratah that features as the symbol for the hotel.

The Grounds of Alexandria